
Strategic Marketing Director (職位編號:05043)

職位描述
職位描述:
KEY ACCOUNTABILITIES:
Key Responsibilities
? To search for new business opportunities with the potential to maximize future Sanofi Genzyme special care business
? To ensure and support Genzyme China achieving the vision to optimize its product portfolio, Life Cycle Management and market shaping initiatives with company position in China enhanced as the result
? Closely work with regional team in addition to local and global team in but not limited to new product forecasting, LRP, etc.
? To facilitate cross functional alignment with BD and R&D to find and negotiate for right to obtain relevant targets, In-licensing targets and prioritization, including early stage development opportunities, M&A target commercial assessments and target prioritization
ROLE SPECIFIC TECHINCAL COMPETENCIES:
Copetency Tasks/Technical Skills
Strategy Development:
? Thinks strategically
? Thinks analytically and focuses on long-term objectives and goals
? Strong strategic marketing abilities
? Awareness of issues related to supportive functions ( Regulatory, Medical, and Market Access)
? Uses accepted marketing analysis and statistical techniques to monitor marketplace and product evolution and adjust plans as required
? Develops and implements plans to maximize the sales and profitability of all relevant products within the therapeutic areas fo responsibility
? Develops / evaluates / reviews/ manages strategies to maximize all growth opportunities
Financial Knowledge
? Analytical assessment of financial data
? Business understanding and assessment
? ROI assessment and decision making
Project and Stakeholder Management:
? Lead and drive cross-functional teams to achieve goals set
? Establish processes around individual projects
? Collaborate with other business areas to ensure expectations on timelines and quality are understood and achieve
? Innovate new methods of implementation of projects
Produc knowledge and demonstrates extensive knowledge of:
? The product profile
? Competitive profiles
? The market
Facilitation skills
? Moderate and facilitate individuals and groups
? Ability to influence others
? Ability to facilitate and drive change throughout the organization
Operations and Systems
? Effectively uses internal systems and processes to gather data, compare outcomes and enhance business operations
? Practical knowledge of company business systems and processes for planning, tracking, monitoring and reporting
JOB-HOLDER ENTRY REQUIREMENTS:
Education:
? Minimum bachelor degree, MBA is preferred
? Major in medical or related medicine science is preferred
Experience & knowledge:
? Experience in Marketing Research in the pharmaceutical industry or in a consultative environment
? Deep understand of R&D and regulatory processes
? Strong understanding of financials (P&L, NPV…)
? Strong understand of commercial (Marketing, sales, launch excellence)
? Strong understanding of access
? Forecasting experience
? Strong driver and ability to engage the R&D team to accelerate execute
? Challenge the status quo
? Ability to convince and influence Global. Not afraid to push back in a constructive way. Not a follower, a leader
企業(yè)簡介
賽諾菲集團
賽諾菲集團是一家全球領先的多元化醫(yī)藥健康企業(yè),專注于患者需求,傳播健康。
- 全球100,000余名員工,業(yè)務遍及100個國家
- 新興市場實力均衡,表現(xiàn)強勁,位列第一
- 多元領域,覆蓋處方藥、健康藥業(yè)產(chǎn)品、疫苗和動物保健品
- 疫苗領域的領導者
- 領先動物保健市場
- 2011年集團凈銷售額達334億歐元
賽諾菲在中國
賽諾菲是首批在中國開設辦事處的跨國制藥集團,也是國內(nèi)增長最快的醫(yī)藥健康企業(yè)之一。目前,賽諾菲在中國200多個城市擁有6000余名員工。
傳承悠久歷史、持續(xù)開拓進取
賽諾菲一直以來秉承對中國的承諾。1982年,賽諾菲成為首批在中國開設辦事處的跨國制藥企業(yè)之一。今天,賽諾菲已躋身中國醫(yī)藥健康市場的領軍企業(yè)。賽諾菲的中國總部位于上海,并在北京、天津、沈陽、濟南、上海、杭州、南京、武漢、成都、廣州和烏魯木齊共設11家區(qū)域辦公室。
獨特的醫(yī)藥健康產(chǎn)品系列、滿足中國公共衛(wèi)生需求
從預防到治療,賽諾菲全方位滿足中國的公共健康需求。集團的疫苗事業(yè)部賽諾菲巴斯德是中國領先的疫苗企業(yè)。賽諾菲在心血管/血栓、糖尿病、腫瘤、內(nèi)科和中樞神經(jīng)系統(tǒng)等關鍵的治療領域擁有領先產(chǎn)品。2010年,杭州賽諾菲民生健康藥業(yè)有限公司的成立標志著賽諾菲進入中國的非處方藥市場。2011年2月,賽諾菲完成了對BMP太陽石的收購。
大幅投資工業(yè)建設、滿足中國市場需求
賽諾菲目前在中國擁有六家生產(chǎn)基地,包括北京制藥工廠、杭州制藥工廠、杭州賽諾菲民生健康藥業(yè)工廠、南昌梅里亞動物保健工廠、深圳賽諾菲巴斯德疫苗工廠、以及唐山健康藥業(yè)工廠。
完善的研發(fā)架構、雙贏的研發(fā)合作模式
在中國,賽諾菲具有從藥物靶點發(fā)現(xiàn)到后期臨床研究的整體研發(fā)實力。集團在上海設有中國研發(fā)中心和亞太研發(fā)中心,并在北京和成都分別設有研發(fā)機構。自2008年以來,賽諾菲與中國權威科研機構開展了10多項戰(zhàn)略合作,在癌癥、干細胞、糖尿病和老年疾病等前沿研究領域探索創(chuàng)新藥物
依托于強勁的研發(fā)能力和多領域領先水平的廣泛的醫(yī)藥產(chǎn)品資源,公司在中國的市場份額不斷攀升,公司規(guī)模不斷擴大,飛速發(fā)展的業(yè)務給了我們與更多優(yōu)秀人才合作的機會。
職位發(fā)布企業(yè)

賽諾菲(中國)投資有限公司上海分公司
企業(yè)性質(zhì):民營企業(yè)
企業(yè)規(guī)模:2000-4999人
成立年份:1995
企業(yè)網(wǎng)址:www.sanofi.cn/
企業(yè)地址:shanghai
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職位發(fā)布日期: 2016-11-22